Addendum to any influencer, creator, or endorsement agreement that establishes specific FTC disclosure obligations, required language per platform, record-keeping duties, and Brand audit rights to ensure compliance with 16 C.F.R. Part 255.
The FTC Disclosure Compliance Addendum is a ready-to-use sales & marketing template you can send for signature in minutes. It is written for 2 signers (brand and creator) and, by default, expires 30 days after it is sent if left unsigned. It covers ftc, disclosure, influencer compliance. Like every Abundera Sign template it is a convenience draft structured for ESIGN Act and UETA compliance, not a substitute for legal advice. Each signed copy is sealed with PAdES-LTA digital signatures, dual RFC 3161 timestamps, and a tamper-evident evidence package in WORM storage.
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# FTC Disclosure Compliance Addendum This FTC Disclosure Compliance Addendum ("Addendum") is entered into as of the date signed below between the brand identified below ("Brand") and the content creator or influencer identified below ("Creator"). This Addendum supplements and is incorporated into the underlying agreement between the parties (the "Underlying Agreement") and governs the parties' obligations under the Federal Trade Commission's Endorsement and Testimonial Guides, 16 C.F.R. Part 255 ("FTC Guides"). In the event of any conflict between this Addendum and the Underlying Agreement with respect to disclosure and compliance obligations, this Addendum controls. --- ## 1. Parties **Brand** Company Name: ___________ Contact Name: ___________ Email: ___________ **Creator** Full Legal Name: ___________ Primary Platform(s): ___________ Email: ___________ **Underlying Agreement** Reference / Title of Underlying Agreement: ___________ Date of Underlying Agreement: ___________ --- ## 2. Background and Legal Basis The FTC Guides require that any material connection between a brand and an endorser — including but not limited to payment, gifting, free product, early access, family or employment relationships, or mutual financial interests — must be clearly and conspicuously disclosed in any public endorsement or recommendation. The FTC updated its Guides in 2023 to reinforce that: (a) disclosures must appear in a position where consumers will actually see them (not buried in a hashtag string or below a fold), (b) platform-native disclosure tools are encouraged but do not replace affirmative disclosure language, and (c) both the brand and the creator can be held liable for inadequate disclosures.